As President of DAVID SAINT GERMAIN, an LLC located in St. Paul, MN, David brings to his clients 21 years of experience in marketing and management in the Beverage, Food, Specialty Retail, Salons and Spas, and Professional Services. He specializes in delivering strategies and solutions that deliver revenue, market share and profitable sales growth through research, branding, positioning, market segmentation, consumer experience integration and customer loyalty.
David served as Vice President Marketing of Center Advertising Agency, General Growth Properties; initiating industry leading Strategic Positioning, Partnership Marketing and Sponsorship strategies for 200 shopping centers, generating improvement in consumer visit frequency, traffic, customer satisfaction and profitable revenue growth.
With Host Marriott Services, David led the understanding of satisfying customer needs and played a critical role in developing and executing the Strategic Branding Strategy for specialty retail, food and beverage concession operations in International Airports across the country. This led to the creation of branded concepts like Cheers, Pizza Hut Express, Gourmet Bean Coffee, Split Rock Bar & Grill and Lake Line Pub; dramatically improving customer satisfaction and profitable sales growth.
David knows the value of branding and is inspired by the notion of bringing a brand to life with every customer interaction and experience. As brand manager, he created, developed and marketed consumer branded products for Campbell Soup Company and built a trusted reputation for achieving aggressive sales, distribution, merchandising, and customer satisfaction objectives.